Above: Chad Henry, Joe Santome and Shawn Henry of Dickey’s Body Shop stand in front of the Ford F-150 that will be given away during Dogie Days. Dickey’s donated about $3,000 in add-ons and labor to the truck.

The person who wins the Ford F-150 truck to be given away during Dogie Days will get something new this year: about $3,000 worth of add-ons, courtesy of Dickey’s Body Shop.

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Dickey’s donated the labor and the custom features, which include a bed liner, running boards, grill guard, leveling kit, WeatherTech floor mats and a bed cover, and they made it a community-wide project by showing people the options and letting them vote.

“We put it on our Facebook page, and we showed everyone the different options available,” Henry said. “We wanted to get their input because we want the truck to have the features people want. That way, more people will buy tickets, and that will help a good cause. About 12,000 people weighed in, and we went with what they said they wanted.”

Talk about the power of social media.

Henry said Dickey’s Body Shop contributed because they want to help boost ticket sales and to help the Dumas Noon Lions Club, which sponsors Dogie Days. The truck will be given away June 11 at 9 p.m. on the midway during Dogie Days. Tickets for a chance to win the truck are $5 each. You can buy six tickets for $25 and 25 tickets for $100.

Dogie Days begins June 8 and runs through June 11.